Let our
Strengths
Be Yours
Whether you need to organize your next red carpet event, launch your hottest new product, book your favorite band, execute a national multi-city marketing tour, or plan a very special birthday party, Lacy Maxwell Experiential is the company for you!
Let our experience
lead the way
We were creating Experiential Marketing events long before it was called Experiential. For the past 15 years, we have created some of the most ground breaking brand activations in the country. Let us capture the hearts of your audience. Lacy Maxwell Experiential is different from most event planners because of our background and training. We learned the ropes in the exclusive arena of the entertainment industry, an industry which very few people have access to. We have honed these skills for the last decade and collaborated with some of the most talented and creative minds we could find. The end result is original ideas, fresh concepts, and flawless execution for every event we touch.
FULL SERVICE
EXPERIENTIAL
AGENCY
Based on this unique experience, we are positioned like no one else in the industry to create exciting, high-quality events that meet our clients’ needs, with close attention to every detail from production, planning, and logistics to entertainment management and event security and safety.
TRANSFORMING ANY EVENT
INTO AN EXPERIENCE
Global Programming
B2C + B2B Events
Concerts
Press + Media Events
Grand Opening
Civic Events
Youth Oriented Marketing Events
Music + Entertainment Events
VIP + Celebrity Parties
Product Launches
PROVIDING THESE SERVICES TO A
RANGE OF FORTUNE 500 COMPANIES
- Strategy & Program Architecture
- Creative Direction & Brand Integration
- Sponsorship & Partnership Strategy
- Sponsorship Hospitality & VIP Experiences
- Hospitality & Guest Experience
- Guest Registration & Communications
- Experience Programming & Talent
- Venue, Site & Hotel Management
- End-to-end Production & Fabrication
- Technical Production & Show Operations
- Operations, Logistics & Onsite Delivery
- Commercial, Budget & Risk Management
PARTNERS & AWARDS
RECOGNITION FOR OUR
HARD WORK
-
B-to-B Event Feature
How Dell Technologies Took Attendees Out of the Ballroom and Onto a Movie Set
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CES Feature
#DellExperience at CES 2020
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Best Combination of Event Technologies (B-to-C) [Finalist]
The Dell Experience at SXSW
-
Best Video Capture of an Event
The Dell Experience at SXSW
-
Women Owned Small Business (WOSB) Certification
Presented by Women's Business Enterprise National Council
-
National Women's Business Enterprise Certification
Presented by Women's Business Enterprise National Council
-
Alliance Award [Finalist] Presented by Adweek
Dell Den at Sundance Film Festival 2019
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Best Technology/Electronics Team [Finalist] Presented by Adweek
The Dell Experience at SXSW 2019
-
Top 1000 People in the U.S. Event Industry
Presented by BizBash to Lacy Maxwell
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10 Best Ideas of the Week Highlight
Constellation Energy Activation at P.G.A. Championship 2019
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"Dell Turned Sustainability Into an Immersive Experience"
The Experience @ SXSW 2019
by Dell Technologies -
Sundance Feature "Sponsors Kept Festival Attendees Cozy"
Dell Den at Sundance Film Festival 2019
-
Sundance Feature "Best of the Fest"
Dell Den at Sundance Film Festival 2019
-
Best Sponsor Activation
at an Event [Finalist]The Experience @ SXSW
by Dell Technologies -
Best Sustainability / Corporate
Social Responsibility ProgramThe Experience @ SXSW
by Dell Technologies -
Best Sponsor Activation
at an EventDell Match Play
by Dell Technologies -
Best Digital & Live Campaign
#DellLounge
Powered by Windows 10 -
Best Entertainment Event
The FADER Fort
Presented by Converse -
Best Entertainment Event
The FADER Fort
Presented by Converse