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Fader Fort - Lacy Maxwell Experiential
CLIENT(S)

Fader Magazine, Dell, Converse, Vitamin Water, Fiat, LG, Hard Rock, Jack Daniels

LOCATION

Austin, TX

EVENT DATE

2004-2015

GUEST COUNT

420,000

The FADER FORT emerged from a single hotel room to a multi-day hangout that is now a SXSW staple.

LMP was the production partner responsible for curating the experience every year for the past 14 years for this beloved industry event. We found insane locations, secured challenging permits, produced world-class concerts, and created award-winning brand activations that set a new standard for the business. LMP and an incredibly talented team of people exceeded expectations on every level year after year, creating one of the most sought after experiential events in the country.